An example of Roadside Entrepreneurship. Having started with one kettle, few of these young minds have now established these small setups everywhere around the area supplying the people in market with tea at every 10 meters or so... Not only tea but collaboration of food stalls as well, doing business together. This guy shows us how portable it is to make and supply tea anywhere in the market. Technically speaking this is basically the whole mechanism and concept. A huge steel kettle with coal burning beneath, attached to it. These tea stalls are giving serious competition to starbucks which is selling tea/coffee for Rs 150 upwards. But these tea stalls sells tea for Rs 10 (just 7% of the starbuck value).
The photos shoot is done by Pulkit and text done by Rishie. All photos were taken outside of Starbucks Inner circle, New Delhi |
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April 2023
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